Early Look at the Air Jordan 3 "White Cement Reimagined"
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By Stadium Goods |Early Look at the Air Jordan 3 "White Cement Reimagined"
A full look at the most anticipated Jordan Brand release of early 2023.
Matt DeSciora
2022 isn’t over yet, but it’s already looking like 2023 is going to be the year of the Jumpman.
Coming up in March, Jordan Brand will be releasing the Air Jordan 3 “White Cement Reimagined,” a vintage-inspired take on the iconic colorway in celebration of the Jordan 3’s 35th anniversary. Complete with retro details that harken back to the colorway’s original 1988 release, including “Nike Air” branding and pre-yellowed accents, the “White Cement Reimagined” has the makings of a very, very early Sneaker of the Year Contender for 2023.
Just like the Air Jordan 1 High OG “Lost & Found” and Air Jordan 2 OG “Chicago” that were released in 2022, the Jordan 3 “White Cement Reimagined” is pure Michael-Jordan-Chicago-Bulls-era at its finest. It's also a full circle moment of sorts for the OG colorway. In recent years, Jordan Brand has released versions of the style inspired by both the shoe’s legacy, like the “Free Throw Line” Jordan 3 from 2018 dedicated to Michael Jordan’s wearing of the Jordan 3 during the 1988 NBA Slam Dunk Contest, and some of its biggest supporters, like its original designer, Tinker Hatfield, and Justin Timberlake.
Where those colorways make references to the “White Cement,” the “White Cement Reimagined” is unapologetically dedicated to the OG. Every detail on the shoe replicates elements found on the ‘88 pair: the elephant print is the right shade of grey, and the tongue is noticeably slimmer than recent retros, as is the collar, which has also been raised to more of a mid-cut height à la the OG version.
We’re still a few months away from the Jordan 3 “White Cement Reimagined’s” official release, so expect even more on this shoe in the near future. Sit tight for now, and enjoy these glamour shots of the sneaker by the Stadium Goods photography team.
Shop the Air Jordan 3 “White Cement Reimagined” at Stadium Goods
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