Good things often come to those who wait. Unfortunately, no group of people are more familiar with this antiquated phrase than sneaker collectors. An abundance of patience is absolutely required to enjoy a hobby such as ours. After all, we’ve only been waiting three plus decades for a proper true-to-original version of the Air Jordan 4 “Fire Red.” Those of us who have been playing the long game in hopes of that happening are in for a real treat, because Jordan Brand is finally bringing back the shoe in all of its 1989 glory on November 28, 2020.
One of three Chicago-Bulls-centric original colorways of the Air Jordan 4, “Fire Red” is the only one of the group that hasn’t been given a “remastered” update until now. (The fourth OG colorway of the Jordan 4, “Military Blue,” is also still waiting for a remaster.) The Jordan 4 “Fire Red” has been somewhat overshadowed by its brethren from the jump. It was the “White/Cement” that appeared in all of those now-classic black and white commercials with Spike Lee, and on Buggin’ Out’s feet in “Do the Right Thing.” The Jordan 4 “Bred” was Michael Jordan’s go-to shoe in the ‘89 NBA Playoffs, so that’s the colorway that everyone remembers thanks to “The Shot.”
But that’s not to say the Air Jordan 4 “Fire Red” is not without a loyal fanbase. It was the “Fire Red” colorway that was chosen as the base design to honor Spike Lee’s history with Nike and MJ on 2006’s “Mars Blackmon” colorway. Before that, in 2005, the unique Jordan 4 “Laser” featured an all-over laser-cut etching pattern employing the “Fire Red’s” black, white, and red color scheme.
The last time we saw the “Fire Red” Jordan 4 was in 2012. But like all of the designs we just mentioned, it featured a red Jumpman on the heel, not the “Nike Air” logo like the original shoe had on the back. The new “Fire Red” will be fully spec'd per the ‘89 release, and that includes the “OG” shape, the “Nike Air” hangtag, and packaging.
There’s always been something special about the Air Jordans that Michael Jordan played in during his days with the Chicago Bulls. Shoes in the famous black, white, and red color block are pure nostalgia, and just hit differently for many collectors—the essence of the hobby, if you will. But even if you don’t have any particular ties to any of the original Jordans, and never saw Michael play in the Air Jordan 4 “Fire Red,” you can still enjoy the shoe for what it is—a classic design that will never go out of style.