• A Timeline of PSNY x Jordan Brand Collabs

Stadium Conversations: STASH

Stash Nike Air Force 1

There are a vast number of artists and creatives that Nike has collaborated with over the years. But the funnel gets considerably narrower when you start looking for people who have worked with the brand on multiple models across multiple eras. New York City graffiti artist STASH is one of the few members of that select group.

Whenever STASH collaborates on a sneaker, he brings a distinct POV. While he has become widely associated with a blue palette, true connoisseurs value him as much for creating iconography out of spray paint can nozzles on an all white Air Force 1. And even when he does work with blue, whether it's an Air Classic BW or the recent Air Spiridon, each sneaker manages to feel unique, yet unmistakably STASH.


Bigger Than Ever: The Current Rise Of The Nike Air Max 98

Falling somewhere in between a mainstream hit and a cult classic in the history of the Nike Air Max line is the Air Max 98. It’s no Air Max 95 when it comes to popularity, but it’s certainly not the last vintage Nike runner most could identify, either.

But go back just a few years, and the 1998 Air Max model would definitely be leaning much more towards the side of an obscure cult classic, only loved by the most knowledgeable and hardcore Air Max collectors. Its rise in popularity for casual sneakerheads and hypebeasts alike began in 2016, when Supreme gave the Air Max 98 a major cosign, dropping four premium colorways of the shoe. Of course, they all sold out in seconds and instantly introduced the model to a whole new generation. From then on, thanks to what we’ll just call the Supreme effect, the Air Max 98 wasn’t just for nostalgic collectors. Now people that weren’t even born in 1998 wanted it.


When a Logo Matters: The Return of “Nike Air” on the Air Jordan 3

The Air Jordan III in its original “Black/Cement” colorway is inarguably one of the greatest sneakers of all time. A certified icon. One of the greatest sneakers in the greatest sneaker line ever. Every time it releases—no matter how many times it releases—it’s going to be a major event. But something has been lacking on the black and elephant print Air Jordan 3, something very important, for almost two decades. A crucial detail that has left many Air Jordan collectors a bit unsatisfied with the previous two drops of the shoe in 2008 and 2011.

We’re talking, of course, about the big, beautiful Nike Air logo on the heels. No retro of an original Air Jordan colorway that Michael Jordan wore on court should be without one of its most distinguishing details. It just doesn’t do it justice, or give it the respect it deserves. After years of replacing Nike Air logos on the original models that featured them on the heels (the Air Jordan 3, 4, 5, and 6) with a Jumpman, Jordan Brand has apparently figured this out, and the “remastered” initiative that’s focused on better, more accurate-to-the-OG shape and materials has also brought back the Nike logos. Air Jordan purists have now enjoyed the return of “Nike Air” on models like the “Black/Metallic” Air Jordan 5 and “Maroon” Air Jordan 6, but it’s the Air Jordan 3 that has needed its originally branding most dearly, as it’s an integral part of the signature TPU heel piece and pull tab of the design. Already released are the “White/Cement” and “True Blue” Air Jordan 3 colorways with OG branding, but let’s be honest, the one everybody has really been waiting for is the “Black/Cement” Air Jordan 3.

Ask and ye shall receive. Jordan Brand is ready to release the beloved black, grey, and red Air Jordan 3 in all its original glory, made extra special by the fact that they return on Michael Jordan’s birthday, February 17th. Has a logo ever mattered more on a sneaker than “Nike Air” on the Air Jordan 3 “Black/Cement”? We think not.


Even More Bold: The Big Return of the Nike Air More Uptempo

Air was bigger than ever for Nike in 2017, with the debut of the VaporMax, the 20th anniversary celebration for the big-bubbled Air Max 97, and the major return of a classic basketball model that proudly advertises its cushioning more than any sneaker ever, the Air More Uptempo.

Already one of the most audacious sneaker designs of all time thanks to its blatant "AIR" branding plastered across the upper and full-length visible Air Max units, the More Uptempo somehow got even more irreverent in 2017. It wasn't wild colorways that made the shoe more neck-breaking than ever, but actual redesigns of the upper, which replaced the classic AIR text with all-new lettering for a few collabs and special editions. Let's recap how the Air More Uptempo got even more bold in 2017 with a look back at the most memorable releases of the year.


The 10 Best Nike Air Max 97 Releases of 2017

The Nike Air Max 97 celebrated its 20th birthday in 2017, and what a celebration it was! 2017 was easily the biggest year ever for the iconic Air Max model that debuted full-length visible Air to the world back in 1997. And if you don't already know why, you apparently haven't been paying much attention to the sneaker world lately. From OG colorways to the monumental OFF-WHITE edition, and even a modernized 'Ultra' construction, the wavy runner has never before received as much love as it did this past year.

With so many epic releases for the Air Max 97 in 2017, we thought the silhouette deserved one last celebration: a top ten recap of the very best versions all year. Here are the Stadium Goods picks for the essential Air Max 97's from 2017. If you claim to be an Air Max fan, you better have at least one of these in your collection already. And if not, we've got you covered!


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